IDRAAC launched the first national mental health awareness campaign under the title “Think About It” and ‫ ‬‬‬‬‬‫ "فكّر الصحة، نفسية كمان"‬‬ ‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬

Several awareness messages were communicated to the public to raise awareness about mental health concepts and conditions. All the messages communicated originate from IDRAAC’s pioneering research and activities.

Five celebrities took part in the campaign to support mental health improvement:

• Ms. Zeina Daccache, Actor/Director and Drama Therapist (video)
• Mr. Rabih Keyrouz, Fashion Designer (video)
• Mr. Tino Karam, Actor/Director (video)
• Mr. Hamed Sinno, Lead Singer of Mashrou’ Leila (video)
• Ms. Ghida Younes, TV Presenter / Producer (video)

The campaign consisted of:

• Outdoor Billboards
• Posters
• TV commercials
• Radio commercials
• Online campaign on IDRAAC’s website
• Online campaign on Facebook and Twitter
• Radio and TV appearances.

You can check the posters of the campaign below:

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